Vintage Matchbox Playsets: A Look Back at the Classic Model Kits

In the world of model making, few brands have had as lasting an impact as Matchbox. Founded in 1953 by Jack Odell and Leslie Smith, Lesney Products & Co Ltd, Matchbox began as a die-cast toy car manufacturer, but it wasn't long before they turned their attention to plastic model kits.

The first Matchbox plastic model kits emerged in 1972, with the goal of taking a share of the growing market. In 1973, the company released its first range of aircraft kits, featuring twenty different models in what would become known as 'the purple range.' Each kit was molded in multiple colors to give a realistic appearance, making them stand out from other model kits on the market.

As the popularity of Matchbox kits grew, so did the range. By 1974, the company had released over 30 models in its two-colored purple range, and had expanded into many other ranges as well. To cater to younger modelers, Matchbox also began casting some kits in multiple colors, making them more accessible and appealing.

The success of Matchbox kits can be attributed in part to the talented illustrators who worked on their packaging. Roy Huxley was hired as illustrator to draw box-art for the kits, with later contributions from Doug Post, Ross Wardle, and Ken Rush. Lesney management would provide guidance and a budget for Huxley's work, allowing him to create prototypes of the kits.

The history of Matchbox plastic modeling kits is a fascinating one, filled with innovation and creativity. From its humble beginnings as a die-cast toy car manufacturer to its emergence as a leading brand in the model kit market, Matchbox has left an indelible mark on the world of model making.

Today, vintage Matchbox playsets are highly sought after by collectors and enthusiasts alike. Whether you're looking for a specific kit or simply want to browse through some classic models, this site is dedicated to the memory of the founders, engineers, and illustrators who made these wonderful kits come to life. Use our categories to explore the various ranges of kits, or search using keywords to find the one that catches your eye. Happy collecting!

Vintage matchbox playsets